Affiliate marketing is not as easy as it seems, it really is. Many people are in this field who are struggling to make money. For this reason, this field has become very competitive.
That is why there is no doubt in this time why the market is filled with a lot of spammers. Many such wrong ways have been done by which innocent commissioners, who have made great efforts to get sales, should be stripped of their commission.
Commission thefts usually include dishonest companies that set up malware in people’s web browsers and replace our unique affiliate links with hackers’ affiliate links and we lose our commission.
The good news is that a defensive weapon has been made to avoid it: Link Cloaking
What is Link Cloaking?
In simple words, link cloaking means to convert long Affiliate URLs into nice short URLs.
Converting UGLY URL to pretty URL:
Generally, all the affiliate links you get are very big and poor in appearance. These are usually long strands of numbers, letters, and symbols. With link cloaking, you can convert these URLs into nice, short and good looking links.
With this technique, you can also add your brand name to the URL, which makes it seem more trustworthy and also shows the reputation of your brand in a way.
Here is an example:
Why should you always cloak your affiliate links?
Keeping the reasons given below, you should cloak affiliate links.
Commission loss decreases
Many affiliate marketing network companies tell their users to beware of such malware that replaces your affiliate links with hackers’ affiliate links and loses your commission from you.
In such a situation, you cannot do much more, just you can join some reputable affiliate networks.
Some can also replace your Affiliate link with another Affiliate link by accessing your product page. To avoid any such things, I would recommend that you do cloaking the link. By doing this, there are chances that in most cases you will be able to save your commission for yourself.
Some people are so clever that they know that they are clicking on the affiliate link, then they remove your unique code from your affiliate URL. I call such people bypassers. According to me, if you cloaking the link to avoid such people, it would be good.
This helps to track
If you use Affiliate links, then you will be able to track them easily. If you are a WordPress blogger, then whatever plugins you will use to cloak your links, they all help you in tracking. With this, you will be able to further improve your conversion rate.
As you know, Affiliate links are ugly in appearance. If you cloak them, they look great. People often do not click on ugly URLs, so it is better that you also cloak your affiliate URLs and make them great. This will increase your CTR (Click Through Rate).
Link management is easy
Cloak the links help a lot in future management. Suppose you had inserted an affiliate link to your different blog posts.
Now suppose your affiliate link has been changed from that company or you have to change the link due to any other reasons. So will you edit every blog post again?
If you do cloaking the link, then you can save a lot of time in such tasks just by changing the affiliate link behind your cloaked URL.
Ad Blockers You Can Avoid
Nowadays many people install ad blockers in their web browsers. In this case, your affiliate links are also blocked. If you want to save your commissions in such cases, then you should cloak your links. This will prevent ad blockers from blocking your affiliate links.
You can follow Affiliate links easily
Instead of manually following each Affiliate link, you will be able to Nofollow all Affiliate links in just one click by cloak your Affiliate links, with your cloaked link management plugin.
Search Engine Ranking
A major concern with all Affiliate marketers is the creation of rankings in the Search Engine. Many marketers are unable to optimize their blog SEO properly and fail to get good rankings.
Cloak your URL helps you in optimizing your site SEO.
How to cloak Affiliate Links? (Free WordPress Plugins)
If you also have a WordPress blog or website, you can easily cloak Affiliate links by using the free plugins mentioned below.
Pretty Link Lite is a free plugin for WordPress link cloaking that makes the task of cloaking quite easy. With this, you can easily manage all your affiliate links. With this plugin, you can also automatically put nofollow tag on all your affiliate URLs, shorten the links and redirect them appropriately.